Founding Partners
Founding Partners
Janet Lorch
jlorch@umflint.edu
810 766 6679
Corporate Design students were asked to design a campaign to raise awareness and encourage involvement in the UAH project. The challenge was to create memorable branding that represents all aspects of this multi-dimensional learning center and easily adapt to new directions as the project progresses.
The "finding new ways" campaign created by Adam Alberts speaks to the underlying theme of the UAH project: seeking innovation in all aspects of the project including education, energy conservation, and community involvement. It also provides flexibility for future initiatives.
