Michele Ronsen credits her father with her inspiration to be a designer. “When I was three years old, he pointed to a rotating McDonald’s sign and asked me to draw a picture of how the inside worked,” she says. “Ever since then, thinking about design is a fundamental part of who I am and how I live my life.” Today, Michele is Senior Vice President and Creative Director for Wells Fargo’s Team Member Marketing group, an internal communications agency. She focuses her team’s efforts on improving not only the day-to-day work experience of Wells Fargo’s 280,000+ diverse team member population, but also on enriching their broader career development and work/life balance. Michele manages teams across disciplines, including print production, project management, content and editorial, user experience, information architecture, and both print and web design.
Michele’s responsibilities include developing and implementing consistent brand standards, elevating the user experience of Teamworks, Wells Fargo’s intranet, and executing email communications strategies.
Previously, Michele served as Creative Director for Wells Fargo Advantage Funds; Founder and Principal of Martin Paul Partners; Senior Vice President and Design Director at Bank of America; Art Director at Nordstrom; Designer at Michael Osborne Design; and intern at Pentagram Design.
The creative highlights of Michele’s career include working on the design and launch of the San Francisco Museum of Modern Art identity, which is still in use today. She also art directed 100+ components for the 2002 Salt Lake City Winter Olympics and spent two years conceiving, designing, and prototyping the “bank of the future.”